Founding café programme open. First 50 cafés get growth tier free for three months.

my cuppa coffee
Pricing

Pick the tier that fits your café.

Honest pricing for independent cafés. No long contracts, no hidden fees, no enterprise sales calls unless you actually want one. Cancel anytime.

Free

$0 /month

Everything you need to claim your café and start showing up in discovery.

  • Basic listing on the discovery map
  • Personality matching for Cuppa Lovers
  • Customer reviews on your profile

Starter

$79 /month

Run a real loyalty programme without the paper cards.

  • Everything in Free
  • Loyalty programme for up to 200 members
  • Up to 10 photos on your listing
  • Basic analytics dashboard
  • Apple Wallet and Google Wallet passes
  • Printed QR materials posted to you
Most popular

Growth

$149 /month

For cafés ready to understand their customers and run real campaigns.

  • Everything in Starter
  • Loyalty programmes, up to 1,000 members
  • Advanced analytics and customer insights
  • Review replies
  • Birthday and win-back campaigns
  • Coalition loyalty network access
  • POS integration (1)

Premium

$249 /month

For multi-location operators and cafés that want full control.

  • Everything in Growth
  • Unlimited loyalty members
  • Up to 3 locations included
  • API access and webhooks
  • Competitor insights
  • Unlimited campaigns
  • White-label loyalty page
  • $50/mo ad credits
  • Coalition creation

Enterprise

$499+ /month

Bespoke for multi-site groups and partners with custom needs.

  • Everything in Premium
  • Unlimited locations
  • Custom integrations
  • Dedicated support contact
  • SLA guarantee

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All prices in Australian dollars. Cancel anytime, no questions asked.

Compare all features
Discovery

Basic listing

  • Free
  • Starter
  • Growth
  • Premium
  • Enterprise

Personality matching

  • Free
  • Starter
  • Growth
  • Premium
  • Enterprise

Customer reviews

  • Free
  • Starter
  • Growth
  • Premium
  • Enterprise

Review replies

  • Free
  • Starter
  • Growth
  • Premium
  • Enterprise

Photos

  • Free 3
  • Starter 10
  • Growth Unlimited
  • Premium Unlimited
  • Enterprise Unlimited
Loyalty

Loyalty programmes

  • Free
  • Starter Up to 200 members
  • Growth Up to 1,000
  • Premium Unlimited
  • Enterprise Unlimited

Apple/Google Wallet passes

  • Free
  • Starter
  • Growth
  • Premium
  • Enterprise

Printed QR materials

  • Free
  • Starter
  • Growth
  • Premium
  • Enterprise

Coalition loyalty: join

  • Free
  • Starter
  • Growth
  • Premium
  • Enterprise

Coalition loyalty: create

  • Free
  • Starter
  • Growth
  • Premium
  • Enterprise
Analytics

Basic analytics

  • Free
  • Starter
  • Growth
  • Premium
  • Enterprise

Advanced analytics

  • Free
  • Starter
  • Growth
  • Premium
  • Enterprise

Customer personality insights

  • Free
  • Starter
  • Growth
  • Premium
  • Enterprise

Database export

  • Free
  • Starter
  • Growth
  • Premium
  • Enterprise

Competitor insights

  • Free
  • Starter
  • Growth
  • Premium
  • Enterprise
Campaigns

Birthday and win-back campaigns

  • Free
  • Starter
  • Growth
  • Premium
  • Enterprise

Custom campaigns

  • Free
  • Starter
  • Growth 2 / month
  • Premium Unlimited
  • Enterprise Unlimited

Push notifications

  • Free
  • Starter
  • Growth 4 / month
  • Premium 12 / month
  • Enterprise Unlimited

Ad credits

  • Free
  • Starter
  • Growth
  • Premium $50 / month
  • Enterprise Custom
Integrations & ops

POS integration

  • Free
  • Starter
  • Growth 1
  • Premium Multiple
  • Enterprise Unlimited

Locations included

  • Free 1
  • Starter 1
  • Growth 1
  • Premium 3
  • Enterprise Unlimited

API access

  • Free
  • Starter
  • Growth
  • Premium
  • Enterprise

Webhooks

  • Free
  • Starter
  • Growth
  • Premium
  • Enterprise

White-label loyalty page

  • Free
  • Starter
  • Growth
  • Premium
  • Enterprise

Custom integrations

  • Free
  • Starter
  • Growth
  • Premium
  • Enterprise

Dedicated support

  • Free
  • Starter
  • Growth
  • Premium
  • Enterprise

SLA guarantee

  • Free
  • Starter
  • Growth
  • Premium
  • Enterprise

Or join as a founding member.

The first 50 cafés get Growth tier ($149/mo) free for three months. Limited spots, in Brisbane only, applications open now.

Pricing questions

Things people ask before they sign up.

No. Setup is included in every tier. We help you onboard properly because that's how you get value out of the platform.
Yes, anytime. Upgrade and the difference is prorated. Downgrade and the change applies at the next billing cycle.
Credit and debit cards via Stripe. Direct debit available on Growth tier and above.
Yes. Premium tier covers up to 3 locations. Beyond that, the Enterprise tier scales to your needs. Get in touch for a quote.
Growth tier features at no cost for three months, plus hands-on onboarding from the founder, a permanent badge on your listing, and locked-in pricing when the trial ends. See full details.