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Taking the quiz for the first time

How to take the personality quiz, what it asks, and what you get at the end.

Understanding match scores

What the percentage on each café means and how it gets calculated.

Saving favourite cafés

How to save cafés to your favourites list, how the list helps you, and how to organise your regulars.

Writing helpful reviews

How to leave a review on My Cuppa Coffee, what makes a review useful, and how reviews shape the platform.

Visiting a café that doesn't perfectly match

Lower match scores still mean good cafés. How to use match score as a guide rather than a filter, and why imperfect matches are often the best surprises.

Privacy and your data

What we collect from your quiz answers, your visits, and your account, and what we do with all of it.

How the universal loyalty card works

Your single MCC card works at every café in the network. Stamps, rewards, and your favourites all live in one place.

Earning and redeeming stamps

How to collect stamps at participating cafés and redeem your reward when you reach the threshold.

Retaking the quiz

How and when to retake your coffee personality quiz, and what changes when you do.

Managing your account

How to update your email, change your password, and manage notifications and preferences.

Applying for the founding member programme

What the founding member programme is, what you get, and how to apply.

Registering your café

Step-by-step guide to listing your café on My Cuppa Coffee, from the application form to your first stamp.

Claiming an existing listing

How to claim a café that already appears in our directory but is not yet managed by you.

Onboarding checklist for new cafés

A step-by-step checklist for getting your café set up on MCC.

Uploading café photos

How to upload photos to your café profile, what kinds of photos work, and the technical specs.

Understanding our pricing tiers

Free, Starter, Growth, Premium, Enterprise: what each tier includes.

Reading your analytics dashboard

A guide to the analytics each subscription tier unlocks and how to use them to improve your café.

How customer matching works

A high-level explanation of how MCC matches Cuppa Lovers to your café and how to think about it as a café owner.

Responding to reviews

How to read and respond to customer reviews, and how to handle the difficult ones well.

Setting up your loyalty programme

How to configure your stamp threshold, reward, and redemption rules, and how to think about each choice.